The Bengali language boasts a rich literary heritage, shared with neighbouring Bangladesh. West Bengal has a long tradition in folk literature, evidenced by the Charyapada, Mangalkavya, Shreekrishna Kirtana, Thakurmar Jhuli, and stories related to Gopal Bhar. In the nineteenth and twentieth century, Bengali literature was modernized in the works of authors such as Bankim Chandra Chattopadhyay, Michael Madhusudan Dutt, Rabindranath Tagore, Kazi Nazrul Islam, Sharat Chandra Chattopadhyay, Jibananda Das and Manik Bandyopadhyay. In modern times Jibanananda Das, Bibhutibhushan Bandopadhyay, Tarashankar Bandopadhyay, Manik Bandopadhyay, Ashapurna Devi, Shirshendu Mukhopadhyay, Buddhadeb Guha, Mahashweta Devi, Samaresh Majumdar, Sanjeev Chattopadhyay and Sunil Gangopadhyay among others are well known.
The Baul tradition is a unique heritage of Bengali folk music, which has also been influenced by regional music traditions. Other folk music forms include Gombhira and Bhawaiya. Folk music in West Bengal is often accompanied by the ektara, a one-stringed instrument. West Bengal also has an heritage in North Indian classical music. "Rabindrasangeet", songs composed and set into tune by Rabindranath Tagore and "Nazrul geeti" (by Kazi Nazrul Islam) are popular. Also prominent are other musical forms like Dwijendralal, Atulprasad and Rajanikanta's songs, and "adhunik" or modern music from films and other composers. From the early 1990s, there has been an emergence and popularisation of new genres of music, including fusions of Baul and Jazz by several Bangla bands, as well as the emergence of what has been called Jeebonmukhi Gaan (a modern genre based on realism). Bengali dance forms draw from folk traditions, especially those of the tribal groups, as well as the broader Indian dance traditions. Chau dance of Purulia is a rare form of mask dance. State is known for Bengali folk music such as baul and kirtans and gajan, and modern songs including Bengali adhunik songs. From the early 1990s, there has been an emergence of new genres of music, including the emergence of what has been called BengaliJeebonmukhi Gaan (a modern genre based on realism) by artists like Anjan Dutta, Kabir Suman, Nachiketa and folk/alternative/rock bands like Moheener Ghoraguli,Chandrabindoo, Bhoomi, Cactus and Fossils. Dutta's songs are influenced by classical music, and especially country music and blues and Bob Dylan and Leonard Cohen which he fused with Bengali tradition of east west, as did Suman. American urban folk and grunge are also an inspiration for this generation.
Mainstream Hindi films are popular, as are films from the Bengali cinema industry, dubbed "Tollywood". Tollygunj in Kolkata is the location of Bengali movie studios and the name "Tollywood" (similar to Hollywood and Bollywood) is derived from that name. The Bengali film industry is also known for art films or Indy films. Its long tradition of filmmaking has produced acclaimed directors like Satyajit Ray, Mrinal Sen, Tapan Sinha and Ritwik Ghatak. Contemporary directors include Buddhadev Dasgupta,Goutam Ghose, Aparna Sen and Rituparno Ghosh. Many of these have brought acclaim to Bengali cinema on national and transnational arena, Europe in particular.
Bengal had been the harbinger of modernism in fine arts. Abanindranath Tagore, called the father of Modern Indian Art had started the Bengal School of Art which was to create styles of art outside the European realist tradition which was taught in art colleges under the colonial administration of the British Government. The movement had many adherents like Gaganendranath Tagore, Ramkinkar Baij, Jamini Roy and Rabindranath Tagore. After Indian Independence, important groups like the Calcutta Group and the Society of Contemporary Artists were formed in bengal which dominated the art scene in India.
The capital Kolkata was also the workplace of several social reformers, like Raja Ram Mohan Ray, Iswar Chandra Vidyasagar, and Swami Vivekananda. These social reforms have eventually led to a cultural atmosphere where practices like sati, dowry, and caste-based discrimination or untouchability, the evils that crept into the Hindu society, were abolished.
Rice and fish are traditional favourite foods, leading to a saying in Bengali, machhe bhate bangali, that translates as "fish and rice make a Bengali". Bengal's vast repertoire of fish-based dishes includes hilsa preparations, a favorite among Bengalis. There are numerous ways of cooking fish depending on the texture, size, fat content and the bones. Sweets occupy an important place in the diet of Bengalis and at their social ceremonies. It is an ancient custom among both Hindu and Muslim Bengalis to distribute sweets during festivities. The confectionery industry has flourished because of its close association with social and religious ceremonies. Competition and changing tastes have helped to create many new sweets. Bengalis make distinctive sweetmeats from milk products, including Rôshogolla, Chômchôm, Kalojam and several kinds of sondesh. Pitha and patishapta are specialties of winter season. Sweets like coconut-naru, til-naru, moa, payesh, etc. are prepared during the festival of Lakshmi puja. Popular street food includesAloor Chop, Beguni, Kati roll, and phuchka. The variety of fruits and vegetables that Bengal has to offer is incredible. A host of gourds, roots and tubers, leafy greens, succulent stalks, lemons and limes, green and purple eggplants, red onions, plantain, broad beans, okra, banana tree stems and flowers, green jackfruit and red pumpkins are to be found in the markets or anaj bazaar as popularly called. Panta bhat (rice soaked overnight in water)with onion & green chili is a traditional dish consumed in rural areas. Common spices found in a Bengali kitchen are cumin, ajmoda (radhuni), bay leaf, mustard, ginger, green chillies, turmeric, etc. People of erstwhile East Bengal use a lot of ajmoda, coriander leaves, tamarind, coconut and mustard in their cooking; while those aboriginally from West Bengal use a lot of sugar, garam masala and red chilli powder. Vegetarian dishes are mostly without onion and garlic.
Bengali women commonly wear the shaŗi , often distinctly designed according to local cultural customs. In urban areas, many women and men wear Western attire. Among men, western dressing has greater acceptance. Men also wear traditional costumes such as the panjabi with dhuti , often on cultural occasions.
Durga Puja in October is the most popular festival in the West Bengal. Poila Baishakh (the Bengali New Year), Rathayatra, Dolyatra or Basanta-Utsab, Nobanno,Poush Parbon (festival of Poush), Kali Puja, Saraswati Puja, LaxmiPuja, Christmas, Eid ul-Fitr, Eid ul-Adhaand Muhharam are other major festivals. Buddha Purnima, which marks the birth of Gautama Buddha, is one of the most important Hindu/Buddhist festivals while Christmas, called Bôŗodin (Great day) in Bengali is celebrated by the minority Christian population. Poush mela is a popular festival of Shantiniketan, taking place in winter. West Bengal has been home to several famous religious teachers, including Sri Chaitanya, Sri Ramakrishna, Swami Vivekananda, A. C. Bhaktivedanta Swami Prabhupada and Paramahansa Yogananda. The swami is credited with introducing Hinduism to western society and became a religious symbol of the nation in eyes of the intellectuals of the west.